a creative's journal

Thoughts on design and branding, tips, travel journeys and experiences, my favorite things and a few notes from my friends.
How to showcase your brand on your website

How to showcase your brand on your website

Your website the most common place a potential client will land before even contacting you. Making sure that your website looks, feels and communicates your brand is a key factor to building trust, connection and ultimately making that purchase or completing that...

How to create a consistent brand

How to create a consistent brand

I recently shared a blog on why Consistency is Important to your Brand Strategy. But how do you create a consistent brand? I want to share a collection of resources to help you create a consistent brand. Five tips for easy brand consistency In this blog post I share...

Why you need more than one version of your logo

Why you need more than one version of your logo

TLDR Answer: Because your logo will have to show up in more than one spot and you want it to look good every time. Ok, let's break that quick answer down a bit. What does it mean to have more than one version of your logo? At its simplest form, it means having various...

A peek inside my logo design process

A peek inside my logo design process

What goes into designing a brand identity that is not just pretty or beautiful but also strategically crafted to represent your brand? In this post, I'm sharing a look inside my process of crafting brand identities that boldly speak your brand. It all starts with YOU!...

About the Creative

My days are filled with thinking outside of the box, dreaming big and seeing inspiration in the unexpected. I find ways to bring new life to the ordinary and solve challenges. At my core I simply love to create and explore. When I’m not sitting behind a sketch book or computer to create my next design, I am still creating with art, photography, and writing and finding inspiration through the creation of new memories and experiences. 

Sarah Sketch Noting in a Journal

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